Hojicha guide

Hojicha powder, explained.

Roasted Japanese green tea ground into a fine powder, with a dark brown colour and a rich, nutty taste. Here is what makes it different, how it is made and how to use it.

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Japan

Origin

Dark roasted

Green tea

Lower caffeine

Alternative to matcha

loose dark roasted hojicha tea powder opn a white background

What makes it different

Roasted green tea, in powder form.

Hojicha begins as green tea and is roasted until it develops its distinctive brown colour and toasted aroma. Grinding the roasted tea into a fine powder makes it easy to whisk directly into water or milk.

PoppaTea Hojicha has a rich, nutty taste with chocolate and smoky notes.

From leaf to powder

How is hojicha powder made?

The exact production method can vary. These are the key stages behind the roasted powder in your cup.

hand picking sencha green tea leaves from tea farm 1

Select the tea

Japanese green tea is selected as the base for the hojicha powder.

sencha green tea leaves being roasted to make hojicha 2

Roast the leaves

The tea is roasted until it develops hojicha's distinctive dark colour and rich, toasted aroma.

roasted green tea leaves being grinded into a fine powder 3

Mill into powder

After roasting and cooling, the tea is ground into a fine powder that can be whisked directly into water or milk.

hojicha tea powder in a 50 refill pouch. 4

Pack at source

PoppaTea hojicha is packed into its final product packaging at source to help protect the roasted flavour and freshness.

A silver canister of Poppa Tea hojicha Powder with a dark blue label stands next to a glass of iced coffee with milk on a clean white background.

How to use it

Hot, iced or with milk.

Whisk hojicha powder with a small amount of warm water until smooth, then top up with more water or your favourite milk. Serve it hot, pour it over ice, or use the powder in baking and desserts.

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Why choose hojicha?

A different side of green tea.

Hojicha keeps the simplicity of powdered tea but swaps bright, grassy flavours for a deeper roasted profile.

Caffeine

Lower-caffeine choice

Hojicha is a lower-caffeine alternative to matcha when you simply want less caffeine in the cup.

Taste

Rich & nutty

Expect a roasted profile with chocolate and smoky notes rather than matcha's fresh green character.

Format

Fine powder

The powdered format makes hojicha easy to whisk into drinks and simple to add to recipes.

Best for

Hot & iced lattes

Its deeper roasted flavour works especially well with milk, whether served hot or over ice.

Try hojicha

Rich, roasted and easy to make.

Discover our Japanese hojicha powder for hot tea, iced drinks and creamy lattes.

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